Guide1 min read
From prompt to Etsy listing: how a PressRun poster gets made
Follow one idea through PressRun: the prompt, the variants, the room mockups and the finished Etsy draft.

PressRun turns a one-line idea into a finished Etsy draft. Here is what happens between typing the prompt and the first sale.
1. Describe it
You write what you would like on a wall, for example “Kyoto in the rain, paper lanterns, muted indigo”. Pick a category, an aspect ratio such as 4:5 and one of the 17 image models, and PressRun runs it. Images start at 1 credit each, and each run gives you between one and six variants to choose from.
2. Frame it
Choose the variant you like and PressRun hangs it in five room scenes: a hallway, a desk, a green wall, a bedroom and a living room. Room mockups and uploads cost no credits. If the winner is headed for a large print, upscale it first for 2 credits.
3. Publish it
PressRun creates the listing as a draft in your connected Etsy shop, with the room photos, the sizes and the frame options already filled in and ready for you to check and publish.
4. Let it sell
When an order arrives on Etsy it goes straight to Gelato, who print and ship it. In the meantime you can follow every poster through the queue, from Generated to Framing, Ready to post and Live on Etsy.
If a render fails, the credits are refunded in full, so a bad run never costs you anything.
